Imagine your book is touted on the Today Show as a "great summer read" and sales increase so significantly that your publisher orders a second printing. Perhaps your organization is profiled in an Associated Press story and you are inundated with calls and emails for donations? Or consider the fact that after your company’s blazer is featured in an issue of PeopleStyleWatch, the item sells out within days. That is the power of PR.
Specializing in consumer public relations, DKW Communications possesses an extremely high success rate in getting clients in the news. Whether it’s a product featured on “Good Morning America”“ or a CEO client profile in the New York Times, it’s crucial to remember that targeted media exposure can really make a difference. From product launches to press conferences to media tours, DKW Communications takes clients exactly where they want to be.
As a published author and newspaper columnist, she understands exactly what the media is looking for in terms of content and how to best position her clients to the media. DKW Communications has secured product placement in hundreds of national publications and broadcast shows, including USA Today, New York Times, Associated Press, In Style, Lucky, Women’s Day, Elle, Good Housekeeping, Marie Claire, the Today Show, Good Morning America, Lifetime USA and CBS Morning News, among others. Weisberg and her team work with the top bloggers throughout the country, generating that all important social “buzz” so critical to keeping a product, person or organization in the spotlight.